iPhone App for Working World?

Today Dustin and I met with Dana, our website project manager, and a guy who does iPhone apps to see if it makes sense for Working World to have one. IPhone apps run the gamut from gimmicky one-offs to those that become so essential they replace the original, like my friend who now reads the LA Times on his phone instead of taking the paper. We need time to incubate the idea. Dustin suggested a Working World newsrack finder app — “Newsrack within 200 feet” — and the phone beeps louder and faster as you get warm. Or should the app feature job listings? Or content? The technology is fun, as long as we heed an old piece of wisdom: just because you can do it doesn’t mean you should.