With Carl Landau, the event organizer, in his baseball uniform — the theme of the conference
Greetings from Phoenix! Sales Manager Eric and Publisher Catherine Rhodes are at the Niche Magazine Conference in Phoenix, learning great new ways to make Working World better.
Posted in Field Trip.
Pundits are calling this the “jobless recovery” which is a big worry for the Obama administration. In last night’s State of the Union Address, the president focused on job creation.
That is why jobs must be our number one focus in 2010, and that is why I am calling for a new jobs bill tonight. Now, the true engine of job creation in this country will always be America’s businesses. But government can create the conditions necessary for businesses to expand and hire more workers. So tonight, I’m proposing that we take $30 billion of the money Wall Street banks have repaid and use it to help community banks give small businesses the credit they need to stay afloat. I am also proposing a new small business tax credit – one that will go to over one million small businesses who hire new workers or raise wages. While we’re at it, let’s also eliminate all capital gains taxes on small business investment; and provide a tax incentive for all businesses, large and small, to invest in new plants and equipment.
I hope these measures help boost hiring in Los Angeles, because as legendary House Speaker Tip O’Neill once said, “all politics is local.”
Posted in The Economy.
This afternoon will be spent going through the “IA Deck” which is a packet of “wireframes” for our new Working World website, set to launch in June. Each wireframe is an illustration of a page of the site, so we can get a visual on, “if I click here it goes here.” The new site will be much more Bing-like where not only jobs will be returned but also relevant articles and career training. It’s very exciting.
Posted in Website.
We finally have our Working World Career Fair dates confirmed — Thurs., April 29 and Wed. Oct. 13. I’m about to call Dana, the web designer and project manager, about the CF events page for this site that should go live the second week of February. Also talked to Rufus, the guy who does our covers, about doing a cool graphical motif for our theme, “Putting Los Angeles to Work.” Now we need to round up some terrific, high-energy career focus speakers for 45-minute seminars. Know anyone? Contact Catherine help@WorkingWorld.com.
Posted in Job Fair.
Today Dustin and I met with Dana, our website project manager, and a guy who does iPhone apps to see if it makes sense for Working World to have one. IPhone apps run the gamut from gimmicky one-offs to those that become so essential they replace the original, like my friend who now reads the LA Times on his phone instead of taking the paper. We need time to incubate the idea. Dustin suggested a Working World newsrack finder app — “Newsrack within 200 feet” — and the phone beeps louder and faster as you get warm. Or should the app feature job listings? Or content? The technology is fun, as long as we heed an old piece of wisdom: just because you can do it doesn’t mean you should.
Posted in Website.
Fill it wisely
Every year we publish 12 issues of Working Nurse, 17 issues of Working World, 2 issues of Career Training, two websites and host two job fairs, which is why I get behind on new posts for this blog. (My last entry was Sept. 28, 2009.) I’m now trying to move blog updates into the “priority” column, from the “when I get around to it” slot they’ve had for the past few months.
I have two “Big Rocks” that I’m working on now. A big rock is a high priority. In time management theory, imagine an empty pickle jar, and next to it piles of sand, pebbles, some medium-sized stones and a couple of big rocks. If you want to get them all in, what goes first? Most people fill their day with sand and pebbles to the point there’s no space for the rocks. They look busy but they’re not making progress towards their essential goals.
The idea is to identify the big rocks, then put them in first. The little stuff will take care of itself.
So what are the big rocks for the company? Re-energizing our April Job Fair and re-launching the Working World website in June. Oh, and keeping up this blog.
Posted in Uncategorized.
When staffers come to my office they are invited to sit on one of my red Eames chairs. These are some of my favorite things. Charles and Ray Eames, a married couple, were designers famous for their molded plymood chairs. From a blog dedicated to their work:
During World War II, the Eameses and a group of inventive collaborators designed leg splints, aircraft parts, and stretchers made of molded plywood for the federal government and the local aviation industry. Shortly afterward, the Eameses used the expertise to create their first commercially produced, molded-plywood furniture.
The chair is so low it feels like you're at the kid's table
Posted in design.
TODAY we had a company meeting in the UltraLounge which contains squishy black couches. No, we do not have a mirror ball, techno on the turntable or a minibar. Our meetings mean business!
Lofty thoughts
Dazzling conversation
Posted in Staffers.
At our June job fair, Beverly Macy gave a great presentation on how to use Social Networking to help you find a job. We promised we would put the slides online. Well, here they are. You can browse through the gallery below to see each slide.
You may also download a PDF of all 12 slides here (1.4 MB, PDF).
Posted in Job Fair, Social Media.
Ava is a little firecracker
WE SANG HAPPY BIRTHDAY to Danny at our Italian-themed office potluck this past Monday. Daniel is the distribution manager and has created a big imprint on the city scape of Los Angeles. Every time you pass a Working World newsrack think of Danny. He’s responsible for making sure the magazines get delivered through rain, shine, riots, earthquakes or Laker victory celebrations. Working World is published every three weeks and delivered to their homes racks the street like clockwork 17 times a year. Thanks and birthday wishes to Danny!
Posted in Meet the Team, newsracks.
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